We are all creative.

Creativity is inherent to human beings. Just like emotions are. These aspects are not the preserve of artists, musicians or inventors alone. Creativity can be seen in small gestures and great feats. Where there is curiosity, there is creativity.

Individual

I want to find out my
creative potential.

Organisation

I want to find out the creative potential
of my organisation.

Assessing creative potential.

Based on the scientific evidence available, you can find out your creative potential and understand how to act in the quest to obtain a competitive edge related to innovation. To start with, simply take the first step.

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